Comprehensive English Vocabulary Guide: Advertising, Metaphors, and Career Development
Posted on Jun 18, 2024 in Arts and Humanities
Advertising and Selling
- advert/advertisement: anuncio/publicidad
- banner: banner
- billboard: cartel/publicidad exterior
- brand loyalty: fidelidad a la marca
- brand name: nombre de marca
- brochure: folleto
- endorse: respaldar/apoyar
- flyer: volante/folleto
- free sample: muestra gratuita
- freebie: regalo/gratis
- influencer: influenciador
- launch a marketing campaign: lanzar una campaña de marketing
- leaflet: folleto
- logo: logotipo
- make cold calls: hacer llamadas en frío
- manipulate: manipular
- pop-up: ventana emergente
- product placement: colocación de productos
- promote: promocionar
- slogan: eslogan
- word-of-mouth publicity: publicidad de boca en boca
Word Formation – Prefixes and Suffixes
Adjective Suffixes
- childish
- collectable
- creative
- indecisive
- ineffective
- inescapable
- pointless
- responsible
- sensible
- supportive
- tallish
Adverb Suffixes
- dramatically
- illegally
- increasingly
- theoretically
- undeniably
- unfortunately
Verb Prefixes and Suffixes
- ensure
- intensify
- modernise
- strengthen
Noun Suffixes
- censorship
- criticism
- description
- endorsement
- inability
- interaction
- likelihood
- overconfidence
- perfection
- solution
- thoughtfulness
- variety
Prefixes
- antisocial
- illegally
- inability
- indecisive
- ineffective
- inescapable
- interaction
- multi-purpose
- overconfidence
- overthink
- preseason
- uncertain
- undeniably
- unfortunately
Compound Adjectives with Parts of the Body
- breakneck: muy rápido
- ear-splitting: ensordecedor/a
- eye-catching: llamativo/a
- eye-opening: revelador/a
- hair-raising: escalofriante
- heart-stopping: que te deja sin aliento
- heartwarming: conmovedor/a
- mind-blowing: alucinante
- nail-biting: que te muerde las uñas
- soul-destroying: devastador/a para el alma
Metaphors: Happiness and Sadness
- brighten up: alegrarse/iluminar
- cast a shadow over: ensombrecer
- down in the dumps: deprimido/a
- feel blue: sentirse triste
- feel down/low: sentirse decaído/a
- in low spirits: deprimido/a
- in seventh heaven: en el séptimo cielo
- lift somebody’s spirits: animar a alguien
- light at the end of the tunnel: luz al final del túnel
- light up: iluminar/alegrar
- look up: mejorar/levantar el ánimo
- look gloomy/bleak: verse sombrío/triste
- on cloud nine: en las nubes
- on top of the world: en la cima del mundo
- over the moon: muy feliz
- somebody’s heart sinks: el corazón de alguien se hunde
- walk/float on air: caminar/flotar en el aire
Life and Career Developments
- accomplish feats: lograr hazañas
- become financially independent: volverse financieramente independiente
- end up: terminar
- find your feet: encontrar tu camino
- follow in somebody’s footsteps: seguir los pasos de alguien
- get on in life: progresar en la vida
- give somebody (valuable) insight into: brindar a alguien una visión (valiosa) de
- have drive and ambition: tener determinación y ambición
- make your own way in life: abrirse camino en la vida
- never look back: no mirar atrás
- overcome setbacks: superar contratiempos
- put something on hold: posponer algo
- serve an apprenticeship: hacer un aprendizaje
- settle in: establecerse
- take up: empezar a hacer algo
- tricks of the trade: trucos del oficio
- try your hand at something: probar suerte en algo
Verb-Noun Collocations
- embark on: a career, a course, a project, a venture
- experience: adversity, change, fear, an obstacle, pain, problems, resistance, a setback, a situation, a shock, a surprise
- gain: confidence, experience, insight, knowledge, a qualification, understanding
- overcome: adversity, change, fear, an obstacle, pain, a problem, resistance, a setback, a situation
- take up: a career, a hobby, a position, a post
- undertake: an analysis, an investigation, a study, a survey, a task
Other Collocations
- cause trouble
- inspire confidence
- pay attention
- speak (your) mind
- suffer a setback
- voice an opinion
- weigh up the consequences/the pros and cons
Starting Out, in Work and Life
- applicant: solicitante
- break into the job market: ingresar al mercado laboral
- climb the first rung on the career ladder: escalar el primer peldaño en la escalera profesional
- cover expenses: cubrir gastos
- get a foot in the door: conseguir una oportunidad
- hit the ground running: empezar con buen pie
- intern: becario/a, pasante
- internship: pasantía, práctica profesional
- minimum wage: salario mínimo
- networking: establecer contactos, hacer networking
- recruit: reclutar
- referee: árbitro/a, referente
- stepping-stone: trampolín, escalón
- work placement: práctica laboral, colocación laboral
