Entrepreneurship and Business Ideas: A Comprehensive Guide
Item 2: Sources and Generation of Ideas
1. Sources of Ideas
- Academic background of promoters
- Professional experience
- Social dynamics, lifestyle changes, and consumption patterns
- Legislative changes
- Application of new technologies
- New uses or variations of existing products
- Observation of socioeconomic realities elsewhere
2. Techniques for Generating Ideas
- Intuitive techniques: Based on creativity.
- Sound techniques: Based on data analysis and computational study.
3. Intuitive Techniques
- Brainstorming
- Forced relationships
- Lateral thinking
- Attribute listing
- Problem decomposition
4. SWOT Analysis
Analyzes internal factors (strengths and weaknesses) and external factors (opportunities and threats) for improved quality and efficiency.
5. Areas to Study for an Idea
- Market: Needs to be met.
- Activity: How to meet those needs.
- Resources: How to create value.
6. Actions Based on Assessment Test Results
- Satisfactory: Proceed with the project.
- Negative: Renew or modify unacceptable parts of the project.
7. Definition of an Entrepreneur
Develops a business plan, plans, organizes, and controls resources.
8. Types of Entrepreneurs by Ownership
- Owner: Owns the total capital of the company.
- Active Partner: Owns part of the capital and controls the company.
- Manager: Develops the business without owning capital.
9. Definition of a Business Idea
A solution that meets the needs of others while creating value for oneself.
10. Lateral Thinking Techniques
Discards the obvious and proposes unusual or imaginative solutions.
11. Types of Entrepreneurs by Characteristics
- Team builder
- Acquirer
- Speculator
- Patriarch
- Professional
12. Entrepreneur Player
A worker who becomes independent, replicating organizational and work systems.
13. Questions in Three Policy Areas (Not provided in original text)
(Please provide the questions to complete this section)
14. Sound Techniques
- Market analysis
- SWOT analysis
- Cause-effect analysis
- Perception mapping
15. Cause-Effect Analysis vs. Problem Decomposition
Problem decomposition subdivides a problem into smaller parts. Cause-effect analysis determines the causes of a particular effect. One is intuitive, the other is rational.
16. Entrepreneur Team Builder
Starts a business and grows it into a larger company.
17. Business Plan Without an Idea?
No, an idea is necessary to start a project and develop a business plan.
18. Business Ideas Related to Training
- Web page creator
- Computer store employee
- Server editor
- Database creator
19. Examples of Sources of Ideas
- Education
- Fashion
- Changing laws
- Software innovation
20. Perception Mapping
Graphically compares perceptions of different products’ characteristics against a model product.
21. Patriarch Entrepreneur
The owner of a family business who aims for the family to continue the tradition, even after passing management to heirs.
22. Differences Between Owner, Partner, and Manager
- Owner: Owns all capital.
- Active Partner: Owns part of the capital and manages the company, accountable to other partners.
- Manager: Makes decisions and organizes procedures to achieve the owners’ goals.
23. Three Questions for Every Assessment Test
Needs to be met, how to meet them, and how to create value.
24. Brainstorming
Generating a maximum number of ideas, regardless of quality, with each person contributing their thoughts.
25. Example of Attribute Listing Technique
A garage that initially only repaired wheels expanded to offer oil changes, brake pad replacements, and pre-ITV inspections.