Financial Management: Strategies for Business Success

Financial Management: Strategies for Business Success

Financial management is the managerial activity concerned with the planning and controlling of a firm’s financial resources. In other words, it involves acquiring, financing, and managing assets to accomplish the overall goal of a business enterprise.

Objectives of Financial Management

  • Create wealth for the business
  • Generate cash flow
  • Provide an adequate return on investment, considering the risks and resources invested

Elements of Financial Management

  • Financial planning
  • Financial control
  • Financial decision-making

Nature of Financial Management

  • It is an indispensable organ of business management
  • Its function is different from the accounting function
  • It is a centralized function
  • Helpful in decisions of top management
  • It is applicable to all types of concerns
  • It requires financial planning, control, and follow-up
  • It is multidisciplinary, involving accounting, law, and management

Scope and Functions of Financial Management

  1. Estimating the total requirements of funds for a given period
  2. Raising funds through various sources, both national and international, keeping in mind cost-effectiveness
  3. Investing the funds in both long-term and short-term capital needs
  4. Funding day-to-day working capital requirements of the business
  5. Collecting from debtors and paying creditors on time
  6. Managing funds and treasury operations
  7. Ensuring a satisfactory return to all stakeholders
  8. Paying interest on borrowings
  9. Repaying lenders on due dates
  10. Maximizing the wealth of the shareholders over the long term
  11. Interfacing with the capital markets
  12. Maintaining awareness of all the latest developments in the financial markets
  13. Increasing the firm’s competitive financial strength in the market
  14. Adhering to the requirements of corporate governance

Key Functions of Financial Management

The functions of financial management can be broadly classified into three major decisions:

  1. Investment Decisions: These decisions relate to the selection of assets in which funds will be invested by a firm. Funds procured from different sources have to be invested in various kinds of assets.
  2. Financing Decisions: These decisions relate to acquiring the optimum finance to meet financial objectives and seeing that fixed and working capital are effectively managed.
  3. Dividend Decisions: These decisions relate to the determination of how much and how frequently cash can be paid out of the profits of an organization as income for its owners/shareholders, and the amount to be retained to support the growth of the organization.

Functional Areas of Financial Management

  • Capital budgeting
  • Working capital management
  • Dividend policies
  • Acquisitions and mergers
  • Corporate taxation
  • Determining financial needs
  • Determining sources of funds
  • Financial analysis
  • Optimal capital structure
  • Cost-volume-profit analysis
  • Profit planning and control
  • Fixed assets management
  • Project planning and evaluation

Capital Budgeting

Capital budgeting is the process of making investment decisions in capital expenditures. A capital expenditure may be defined as an expenditure, the benefits of which are expected to be received over a period exceeding one year. Capital budgeting techniques help to determine the viability of the investment proposal or making long-term investment decisions.

Capital Budgeting Process

  1. Identification of investment proposals
  2. Screening the proposals
  3. Evaluation of various proposals
  4. Fixing priorities
  5. Final approval and preparation of the capital expenditure budget
  6. Implementing the proposal
  7. Proposal review