Modern Recruitment Methods and Strategies

Recruiting Technology Use of mobile (smartphone) technology and online methods has revolutionized the way companies recruit employees and job seekers search and apply for jobs.

  • Internet Recruiter: Person whose primary responsibility is to use the Internet in the recruitment process (also called cyber recruiter).
  • Corporate Career Websites: Job sites accessible from a company home page that list available company positions and provide a way for applicants to apply for specific jobs.

Traditional External Recruitment Methods

Media Advertising: Communicates a firm’s needs through newspapers, trade journals, radio, television, and billboards. Certain media attract audiences that are more homogeneous in terms of employment skills, education, and orientation.

Employment Agencies: Often called “headhunters,” are best known for recruiting white-collar employees and offer an important service in bringing qualified applicants and open positions together.

Recruiters: Commonly focus on technical and vocational schools, community colleges, colleges, and universities. The student placement director is in an excellent position to arrange interviews with students possessing the qualifications desired by the firm.

  • Job Fair: Recruiting method engaged in by a single employer or group of employers to attract a large number of applicants to one location for interviews.
  • Internship (Internados/Prácticas): Special form of recruitment that involves placing a student in a temporary job with no obligation either by the company to hire the student permanently or by the student to accept a permanent position with the firm following graduation.

Recruiters most commonly focus on technical and vocational schools, community colleges, and universities. They identify qualified candidates, schedule interviews, and provide suitable rooms for interviews.

The recruiter should underscore the job opportunities and keep the lines of communication open.

Job Fairs: Is a recruiting method engaged in by a single employer or a group of employers to attract a large number of applicants to one location for interviews.

Job fairs are available for disciplines from across the university. Students and employers can meet here to ask and answer questions.

One job fair attracted two dozen companies seeking to fill positions for everything from teachers.

Internship: An internship typically involves a temporary job for the summer months or a part-time job with no obligation either by the company to hire the student permanently or by the student to accept a permanent position with the firm following graduation.

Professional Associations: Virtually every professional group publishes a journal and has a website that is widely used by its members.

Unsolicited Applicants: A company must have a positive image or employer brand to attract unsolicited applicants. If an organization has the reputation of being a good place to work, it may be able to attract qualified prospects even without extensive recruitment efforts.

Open Houses: Open houses pair potential hires and recruiters in a warm, casual environment that encourages on-the-spot job offers.

Tailoring Recruitment Methods to Sources: Because each organization is unique, so are the needed types and qualifications of workers to fill positions.

Promotion Policies: Is the policy of filling vacancies above the entry-level position with current employees. An organization’s promotion policy can have a significant impact on recruitment.