Understanding Mass Media: News, Journalism, and Communication

Understanding Mass Media

Today, people want to be informed, and mass media are the usual channels. The most important are radio, television, press, and the internet.

Communication Journalism

The avalanche of information requires that people be trained to value their own criteria and to avoid manipulation. The characters in this communication are:

  • The issuer: can be an individual, columnist, reporter, etc.
  • The message: the content of news reporting is varied; the requirement must be “present.” Selection,
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Baroque Painting: Themes, Styles, and Masters

Baroque Painting: New Issues and Functions

Baroque painting served as a powerful tool for propaganda, promoting religious values during the Counter-Reformation and political ideologies in absolutist regimes. This era witnessed the rise of master painters like Caravaggio, Velazquez, Rembrandt, and Rubens.

Key Themes in Baroque Painting

Religious Themes

Italy led the artistic charge, seeking a more expressive system aligned with the doctrines of the Council of Trent. Religious paintings in Spain and Flanders

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Spanish Painting: Rococo to Neoclassical Eras

Rococo Painting in Spain

While few Spanish artists can be definitively categorized as Rococo, Luis Meléndez and Luis Paret stand out.

Luis Paret y Alcázar (1746-1799) is the most significant representative of Spanish Rococo painting. He painted gallant and amiable genre scenes with brilliant hues and great decorative effect. His works include The Dance of the Masks, Couples, and Party at the Royal Botanical Gardens. For Carlos III, he also created a series of views of Cantabrian ports and marinas.

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Axe Effect: Multimodal Analysis of a Controversial Ad

Axe: A Multimodal Analysis of a Controversial Advertisement

Axe is a recognized brand of gel and deodorant for men, discovered by millions thanks to the media. Its high popularity and consumption have been achieved mainly by the shocking way in which the product is shown. We have chosen this advertisement in particular because it is one of the most controversial that the company has created.

The image of the product that the company wants to show is that Axe not only allows us to improve our personal

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Understanding Human and Animal Communication

Communication is a process by which an issuer transmits a message to a receiver through a specific channel, using a code of signs, all within a context conditioned by environmental circumstances.

Elements of Communication

  • Issuer: The one who issues the message; the source.
  • Receiver: The recipient of the message.
  • In a dialogue, the roles of sender and receiver are interchangeable.
  • Message: The statement; the ideas expressed by the sender.
  • Code: The system of signals or signs used to convey a message (e.
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Conversation and Narration: Understanding Discourse Types

Understanding Conversation

Conversation: Talking, in a relaxed manner, with several people who share their ideas on one or more topics. Unlike a debate, the views expressed are not opposite but rather complementary and overlapping.

The Art of Conversation and Writing

Conversation: A spontaneous and informal dialogue between various participants to exchange views on daily life. Writing genres include description, narration, dialogue, exposition, and argument.

Description

Description is a form of speech

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