Mastering Effective Communication: From Presentations to Interpersonal Skills
Presentation Skills
What is a Presentation?
A presentation is a structured, prepared oral account of a topic, typically enhanced with visual aids, aimed at convincing the audience to accept new ideas or viewpoints. Examples include business pitches, product demonstrations, academic lectures, and motivational speeches.
Characteristics of a Good Presentation
- Clear Structure: Logical flow of ideas that helps the audience understand and follow the content.
- Audience-Focused: Tailoring the presentation to
Marketing & Communication Strategies: A Comprehensive Guide
7 Ps of Marketing
The 7 Ps of marketing are: product, price, place, promotion, process, physical evidence, people. This framework helps companies review and define key issues that affect the marketing of their products and services, especially in the digital landscape.
Pressure Groups vs. Lobby Groups
Pressure Groups
A pressure group is an organization that tries to influence public policy in the interest of a particular cause. For example, Greenpeace.
Lobby Groups
Similar to a pressure group, but focused
Read MoreThe Evolution of Media: From Production to Consumption in the Digital Age
UNIT 1: MEDIA PRODUCTION
Making a motion picture, television show, video, commercial, internet video, or other viewable programming provided to viewers via a movie theater or transmitted through broadcast radio wave, cable, satellite, wireless, or internet. It can also be storytelling. It’s provided to viewers via movie theaters or transmitted through broadcast radio waves, cable, satellite, wireless, or the internet to get the right message to the right person. MEDIA INDUSTRY: Business model based
Read MoreComprehensive English Vocabulary Guide: Advertising, Metaphors, and Career Development
Advertising and Selling
- advert/advertisement: anuncio/publicidad
- banner: banner
- billboard: cartel/publicidad exterior
- brand loyalty: fidelidad a la marca
- brand name: nombre de marca
- brochure: folleto
- endorse: respaldar/apoyar
- flyer: volante/folleto
- free sample: muestra gratuita
- freebie: regalo/gratis
- influencer: influenciador
- launch a marketing campaign: lanzar una campaña de marketing
- leaflet: folleto
- logo: logotipo
- make cold calls: hacer llamadas en frío
- manipulate: manipular
- pop-up: ventana emergente
- product
Gender Dynamics and the American Dream: A Comparative Analysis of Trifles and Death of a Salesman
Trifles: A Feminist Critique of Gender Roles and Justice
This excerpt corresponds with Trifles, a work written by Susan Glaspell in the 1960s that is primarily a feminist critique, exploring the themes of realism versus modernism. Furthermore, it is a brutally realistic play. The highlight of this work in terms of dramatic language is that what has the most power is what is not said. In addition, special attention is paid to feminine language and the construction of meaning. The work guides the audience
Read MoreThe Evolution of the Novel: A Comprehensive Guide
Q. 1. What are the two planes on which the action of a novel moves? SMP1-1
Ans. The two planes on which the action of a novel moves are time and place. Every story takes place at same point or points in space and in time. It is incumbent upon the writer of fiction to “place™ his story in space and time, as carly as possible in his narrative, so that you will begin making the proper associations with the setting. The setting also presents a share of technical difficulties, but most novelists embrace