Understanding International Markets: Core Principles

International Marketing: Key Concepts

Understanding Ethnocentrism and the SRC

The most effective way to control the influence of ethnocentrism and the Self-Reference Criterion (SRC) is to recognize their effects on our behavior.

Achieving Global Awareness

The most effective way to achieve organizational global awareness is by having a culturally diverse senior executive staff or board of directors.

Avoiding Errors in Business Decisions

To avoid errors in business decisions, it’s necessary to conduct a

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Key Project Management Concepts & Definitions

CPM and PERT Definitions

  • CPM: Critical Path Method
  • PERT: Program Evaluation and Review Technique

Decision-Making Process Steps

  1. Identify the Problem: Understand the issue requiring a decision.
  2. Gather Information: Collect relevant data and facts.
  3. Identify Alternatives: List possible solutions or actions.
  4. Weigh Evidence: Evaluate the pros and cons of each alternative.
  5. Choose an Option: Select the best course of action.
  6. Implement the Decision: Put the chosen solution into action.
  7. Evaluate the Outcome: Review
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Business Finance: Working Capital, Sources, and Valuation

Within the economic and financial structure of a business relationship, there exists a close connection between financing and its consequences. Therefore, there must be equilibrium between assets, equity, and liabilities.

Working Capital

Working capital represents the financing of current assets with long-term liabilities. From an asset perspective, capital flow is numerically equivalent to the portion of current assets funded by long-term liabilities.

FM: ANC-PNC PN + capital = Current = AC-PC

Period

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Financial Instruments and Metrics for Business Decisions

Financial Instruments and Metrics

Key Financial Ratios and Metrics

Net Profit (NetP)

NetP = Total Assets – Payable Liabilities

Return on Financial Assets (R.finan)

R.finan expresses the capacity for reward of owned funds. It represents the performance obtained before distribution to partners/shareholders, calculated as: Net Income / Equity (Owned Funds).

Leverage

Leverage is the relationship between assets and equity, indicating the investment (assets) made by the company for every dollar of equity.

Leverage

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Business Financing Methods and China’s Economic Overview

Business Financing Methods

The goal of this essay is to show the advantages and disadvantages of various methods of financing. It includes three ways: credits, crowdfunding, and business angels, which are presented one by one.

Bank Credits

The most famous method of financing is bank credits. Banks may grant a credit, but most of the time, it includes a high price to pay when it comes time to pay back. The latest values actualized on the Bank of Spain’s web page are from 2016, when the Annual Percentage

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Diamond’s Strategies: Customer Focus, Tech Investment, and Market Expansion

Diamond’s Customer-Centric Approach

Diamond is a customer-focused organization that prioritizes service excellence. By focusing on customer service and its quality, Diamond aims to establish customer satisfaction and loyalty, ultimately driving sales and profit growth.

To enhance customer service quality and satisfaction, Diamond has established the Service Development Section and Customer Care Department. The Service Development Section focuses on enhancing the customer experience of mobile and web-

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