Indian Radio Personalities and Development Communication
RJ Malishka Mendonsa: Mumbai’s Socially Responsible RJ
- Popular radio jockey associated with Red FM 93.5, Mumbai.
- Hosts the famous morning show, “Morning No.1 with Malishka.”
- Known for an energetic, humorous, bold, and relatable on-air style.
- Combines music, comedy, civic issues, and listener interaction.
- Aims to “feel the pulse of the city” by addressing urban life and problems.
- Represents the evolution of the RJ from announcer to social influencer.
- Uses radio as a platform for public awareness
Digital Governance and Technology in Education
Meaning and Definition of E-Governance
Meaning of E-Governance
E-Governance means the use of digital technology and ICT by the government. It helps in delivering government services through online platforms. In digital education, it supports the management and delivery of education services electronically. It connects students, teachers, institutions, and government departments digitally. The main aim is to make education efficient, transparent, and accessible.
Definition of E-Governance
E-Governance
AI Applications: Categories, Importance, and Industry Impact
Artificial Intelligence (AI) applications are software programs and systems that leverage AI techniques to perform tasks typically requiring human intelligence, such as learning, reasoning, problem-solving, perception, and language understanding. These applications are designed to automate and enhance processes, improve efficiency, and provide insights that would be difficult or impossible for humans to achieve on their own.
Key Categories of AI Applications
Machine Learning (ML) Applications
These
Consumer Behavior Factors and Rural Marketing Dynamics in India
Factors Influencing Consumer Behavior Process
The consumer behavior process is influenced by several key factors that affect decision-making. These include:
- Psychological Factors: Motivation, perception, learning, beliefs, and attitudes influence how consumers interpret and react to products or services.
- Personal Factors: Age, occupation, lifestyle, economic status, and personality shape preferences and buying habits.
- Social Factors: Family, friends, reference groups, and social status impact choices
Challenges in Indian Financial Services: Assessing Weaknesses Post-Reform
Indian Financial Services: Weaknesses Despite Legislative Measures
Introduction
The financial services sector is the backbone of any economy as it facilitates savings, investments, and capital formation. In India, this sector has witnessed several reforms and legislative measures, such as the establishment of SEBI, RBI regulations, and liberalization policies, aimed at strengthening the financial system. However, despite these initiatives, the Indian financial services sector still faces persistent
Read MoreEntrepreneurship Ecosystems, Innovation, and Business Support
Public System of Entrepreneurship Support
The public system of support for entrepreneurship includes government agencies, institutions, and initiatives that provide resources, funding, and infrastructure to promote entrepreneurship. The main actors in the public system of support are:
- Government Ministries and Departments: Ministries and departments responsible for industry, commerce, and small business development provide policies, programs, and funding to support entrepreneurship.
- Small Business