Marketing and Sales Management: A Comprehensive Guide
T 1: Marketing and Sales Management
Understanding and Satisfying the Customer
The primary premise of marketing is to “understand” consumers, the environment, and competitors to “attend” to their needs with the best products/services. Philip Kotler summarizes this idea: “The goal of selling is to meet a customer need; the goal of marketing is to identify and meet that need profitably.”
Marketing Process
Identify needs → I. target → win clients/leads → Build loyalty (cust, faithfull) → Customer
Read MoreConceptos Fundamentales de Cálculo en Varias Variables
Límite de una Función en un Punto
Se dice que l ∈ Rq es el límite de f en el punto a y lo denotaremos lim x->a f(x) = l, si ∀ε>0, ∃δ>0 tal que x existe en B*(a, δ)∩C -> f(x) ∈ B(l, ε)
Función Definida en un Abierto
F es de clase Cr en C si: f tiene sus pr derivadas parciales de orden r (r≥1) en C y éstas son continuas en C. Se dice que f es de clase Cr en a ∈ C si es de clase Cr-1 en un entorno de a, tiene sus pr derivadas parciales en orden r (r≥1) en un entorno
Read MoreCost Classification Systems
Cost Calculation Based on Time and Nature of Operation
Cost by Specific Planning Order Application (Unit, Request)
Historical Process Cost (Volume)
Estimated Work Order Cost
Predetermined Standard Process Cost
1. Based on the Timing of Cost Calculation:
1.1. Historical Costs: (Past, Absorbed, Consumed Costs). In historical systems, cost calculations are made with actual data, therefore, they are known after the operation is complete.
1.2. Predetermined Costs: (Future, Projected Costs). In predetermined
Read MoreEssential Vocabulary and Grammar Guide
Vocabulary
Money and Shopping
- To be short of money: estar corto de dinero
- To be on a tight budget: tener un presupuesto limitado
- To shop around: ir de compras buscando lo que tiene mejor precio
- To browse: buscar
- To get ripped off: ser timado
- High street stores: calle principal de tiendas (como calle Larios)
- To go window shopping: mirar escaparates
- To be good value for money: merecer la pena
- Carrier bag: bolsa
- The packaging: el envoltorio
- To pick a real bargain: encontrar un chollo
- Brand: marca
- Purchase: compra
- Turn
English Grammar and Vocabulary Guide: A Comprehensive Resource
Phrasal Verbs
Down
- Be down to: To say that something caused a situation or something to happen.
- Break down: When something breaks and stops working.
- Calm down: To become calm.
- Fall down: To fall to the ground.
- Go down well: When something you do is liked by the people it affects or who are listening/watching.
- Pour down: To rain heavily.
- Put something down: To place something you were holding onto a surface like a table. E.g., put your phone down and open the book.
- Turn down: To reject something. To say no
A Journey Through Christianity and the Roman Empire
Origins of Christianity
What is Baptism?
A Christian sacrament marked by ritual use, admitting the recipient to the Christian community.
What Does it Mean for Someone to Be Resurrected?
To be raised from the dead.
How Did Christian Martyrs Help Strengthen the Faith of Other Christians?
The courage of martyrs inspired Christians to hold onto their beliefs.
How Did the Zealots Feel About Roman Rule in Judea?
They opposed Roman rule. The Zealots resisted the Romans by force, refused to pay taxes, and killed
Read More