Marketing Strategies and Tourism Promotion Vocabulary

Marketing Stages

Stage 1: Identify customer’s needs and wants.
Stage 2: Create your products and services.
Stage 3: Promote your products and services.
Stage 4: Obtain and evaluate feedback.

Key Marketing Vocabulary

  • Monitor: Track the effectiveness of your advertising and promotional techniques.
  • Advertise: Promote your products where your customers will see them.
  • Research: Use questionnaires to find out what people want.
  • Knowledge: Understanding your clients’ wants is essential in marketing.
  • Tastes: Customer
Read More

Employee Contract Termination: Reasons, Requirements & Compensation

Termination by Employer’s Decision

When an employer decides to terminate an employment relationship, it’s often based on objective or disciplinary reasons. This situation is commonly referred to as redundancy.

Types of Dismissals

1. Disciplinary Dismissal

  • Causes:
    • Repeated and unjustified absences or tardiness.
    • Disobedience or indiscipline in the workplace.
    • Verbal or physical insults towards the employer, colleagues, or their relatives.
    • Transgression of contractual good faith and abuse of trust.
    • Habitual
Read More

Thailand Incentive Travel Package for B the Travel Band

Thailand Incentive Travel Package

Dear Mrs. Hesler,

Thank you, Mrs. Hesler, representative of B the Travel Band, for contacting us. We are so glad you have considered us to create your incentive travel for 10 employees in Thailand.

Before explaining the characteristics of this trip, it is important to highlight that, with a duration of 7 days, this trip aims to educate and immerse your employees in Thailand’s culture. Therefore, your employees will not have internet connection, and any kind of technological

Read More

Essential Business English Vocabulary for Travel and Events

Unit 9: Organizing Exhibitions and Attending Business Events

Organizing Exhibitions

  • Award-winning
  • Banner
  • Booth
  • Business card
  • Catalogue
  • Commercial
  • Deposit
  • Display
  • Exhibit
  • Feature
  • Field
  • Giveaway
  • Logo
  • Pamphlet
  • Promotional material
  • Sample
  • Sign up
  • Slogan
  • Specifications
  • Stand
  • Storage space
  • Store
  • Trend
  • Variety
  • Video clip

Attending Business Events

  • Achieve a goal
  • Age
  • Body language
  • Enter a market
  • Exchange
  • Expand
  • Flow
  • Give a call
  • Hot
  • Increase business
  • Make small talk
  • Nod
  • Potential
  • Rapidly-growing field
  • Represent
  • Show interest
  • Skill
  • Thoughtful
  • Valued customer
  • Vendor
  • Well-
Read More

Tourism Careers: Salaries, Skills, and Job Descriptions

Tourism Professionals: Skills and Responsibilities

Listen to 3 Tourism Professionals:

  1. Sumalee, Travel Agent: Organized and communicative.
  2. Sandra, Flight Attendant: Customer-focused and efficient.
  3. Dev, Tour Guide: Energetic, enthusiastic, and entertaining.

Job Requirements:

  1. Travel Agent: Excellent customer service and sales skills are essential for selling holiday and travel products. Good IT skills are also necessary for finding information and making online bookings.
  2. Flight Attendant: Good communication
Read More

Officials’ Obligations, Workday, Absences, and Transfers

Obligations of Officials

The obligations of officials under the Statute are:

  • Mandatory hierarchical control: Ensuring efficiency, effectiveness, and compliance with requirements.
  • Compliance: Ensuring adherence to plans and programs.
  • Efficiency and fairness: Maintaining efficiency and fairness in all actions.

Reflexive Obedience

Reflexive obedience occurs when an officer believes their actions may be against the law. However, if authorities insist, the official must comply but is exempt from liability.

Read More